Leadership team grows with the appointment of Chris Simard
as CRO
The appointment will allow StretchSense to further expand its customer base as it tackles the enterprise metaverse market.
StretchSense, a global leader in high-precision motion capture technology for the gaming and animation sectors, has appointed Chris Simard as Chief Revenue Officer, to help further accelerate the company’s position in the motion capture market and drive its penetration into the enterprise VR/metaverse space.
The rapidly developing corporate virtual training industry is estimated to be worth more than US$300 billion in 2022 and is expected to grow to more than US$550 billion by 2027. Due to shorter careers with increased complexity, businesses are facing issues of needing to train employees at a faster rate in time- and safety-critical situations where there is money or safety at stake. StretchSense plans to solve this by developing new solutions via its high-tech MoCap glove, which will allow enterprises to safely and efficiently train employees hands-on in the metaverse.
“The StretchSense team has done an incredible job solidifying themselves as a pioneer in the MoCap/VRspace and I am looking forward to supporting their global growth,” says Simard. “Together we will be providing greater value for our game and VFX studios by cost-efficiently increasing their delivery of higher quality content, as well as enabling enterprise companies to achieve safer and more efficient high-tech training environments through the power of VR solutions.”
Stepping into the role as CRO for StretchSense, Simard will support the company in its efforts to continue global expansion including a larger United States-based team, and build relationships within the VR/AR industry as StretchSense becomes a key provider within the market.
“We are super excited to welcome Chris on the StretchSense business as we journey towards evermore natural and immersive virtual worlds,” says StretchSense’s CEO and Founder, Ben O’Brien.”His years of go-to-market experience are the perfect complement to our leadership team, and he is already driving incredible positive change in the business.”
Simard joins StretchSense with a wealth of experience serving a variety of customers and establishing their technological infrastructure. Simard started at APC by Schneider Electric, where he began as in sales representative and held multiple Enterprise and Channel leadership roles. At APC, Simard led regional teams responsible for APC’s channel growth and providing strategic direction to the enterprise segment team. This paved the way for him to join Schneider Electric, leading the 100-member western US power systems organization responsible for implementing electrical infrastructure solutions for the data center and residential space. Following his time at APC and Schneider, Simard moved to TOMRA Fresh Food, where he successfully grew the company’s market share in North America by creating and executing strategic sales initiatives. He recently served as Vice President of Commercial Operations at Ice Gen Corp before joining StretchSense.